Controversy and resumes go hand-in-hand. Should your resume be one page
or two? Should your experience or education be listed first? Should you use
the functional or chronological format? There's so much contradictory
advice on how to write a resume, it's no wonder that executives often
procrastinate before writing new ones.
Job hunting is hard enough without having to jump through a resume
"obstacle course." In many cases, computer databases and voice-mail have
depersonalized the screening process and limited access to hiring
managers.
Senior-level candidates face additional challenges. Many are rejected
for being overqualified or too old, or they can't find jobs that pay as
well as their prior positions. This leads to low self-esteem -- a curse for
job hunters.
In the business world, meek candidates are eaten alive by the
competition. Ironically, though, many executive job seekers lose their
aggressiveness when it could most help them. Their phone calls, interviews
and follow-up contacts may go well, but they often stall at the first step
-- writing an effective resume.
If you're having trouble beginning your resume, review the following 10
steps. Then use the advice to make employers curious enough to call.
1. Reassess your job skills. If you
held your last position longer than five years, spend time reviewing your
skills and career goals before writing a new resume, says Eva Gabbe, a
counselor with the career and training center at California State
University in Sacramento.
You may not want to highlight your usual skills, especially if you're
changing careers. Taking diagnostic tests will help you evaluate whether
you're qualified and suited for other fields. Ask your local college or
university if you can use its self-assessment resources. Remember, it's
never too late to update professional skills, especially in computer
technology. Moreover, many employers are impressed by candidates who
continue their education.
2. Seek rewarding work. You may want
to consider a position that connects with a personal passion. Too many
people stay in boring jobs because they have mortgages, college expenses
and other bills to pay, says Ms. Gabbe. But career happiness has
often-overlooked emotional and physical benefits. Decide what you can cut
back on or delay financially so you can pursue a job you'll enjoy without
worrying about the pay.
3. Target each position. Each resume
you send should be customized to that specific job and employer. Use an
objective or profile to keep the resume focused. If you lack time or
motivation to customize your resume, don't send it.
4. Focus on experience. The
experience section of a resume sets an executive resume apart from others,
say Ms. Gabbe and Susan Moore, chapter liaison for the Sacramento
Professional Network Job Club. Review your job history and select the
skills needed to tailor your resume to an individual employer. Quantify
whenever possible. The fact that you saved your company $2 million will
attract attention. If you're concerned about age discrimination, highlight
your achievements but don't include the dates you were employed, which
could reveal your age.
5. Speak out. Modesty isn't an
admirable trait in a job search. No one can explain your accomplishments as
well as you. Candidates are often too shy to supply quantitative data that
support their assertions, says Ms. Gabbe. They often end up with resumes
that are too short and sparse, which prompts readers to doubt their
qualifications.
6. Choose wisely. Beware of including
too much information on your resume. One candidate hurt her prospects by
mentioning membership in the local parent-teacher association on her
resume, says Ms. Gabbe. "This woman could be eliminated from consideration
because of an employer's fear that her children's issues might interfere
with her work," she says.
7. Be honest. Don't inflate data or
lie on a resume, since untruths can be easily checked with a call to former
employers. Candidates who are caught lying are disqualified, so the risk is
never worth it.
8. Create a pleasing format. If a
resume's appearance isn't engaging, readers may never get to the content.
The first 20 seconds of resume review are critical to your success. If your
resume is cluttered or disorganized, it won't be read.
A resume is a snapshot of an individual, says Ms. Moore. Neat and
orderly resumes project the impression that you're organized. She
recommends a one- to one-and-a-half-page resume, if it's
well-supported.
"I don't care if you're the President. If it's longer than two pages, I
won't read it," says Ms. Moore. "I don't want the employer to know
everything about me on paper because I don't want them to prejudge me. I
want the chance to explain myself in person."
9. Proofread. Mistakes on a resume
can be deadly. A single error will outshadow the facts about you and leave
a lasting, negative impression with employers. Therefore, it's vital that
you, and someone who knows you, proofread your resume before it's sent
out.
10. Know your resume. If you don't
write your document, take an active role in its development, since whatever
it includes could be the basis of an interview question. Be prepared to
back up every statement with additional information. Only include positions
that you can discuss positively. Never include negative experiences, no
matter how impressive they may be. Review the final document carefully,
since some professional resume-writers use outdated phrases that won't
reflect your true personality.
--Ms. Hansen is a former vice president of the Sacramento
Professional Network, a job club for unemployed professionals in
Sacramento, Calif. This article is repeated from a previous issue due to
its continuing relevance.